The internet is filled with users that want to share their opinion on everything. Whether it’s sports, music, politics or something else, people need a place to gather and share their thoughts. This is often done on forums, a place specifically designed for this. As a company, it’s good to scan these forums every now and then, because they might affect your performance as a company. We’ll tell you more about this.
What forums should I look for?
Google of course is a great way to start finding forums, because people that want to share their opinion on certain topics are likely to use Google as well. By doing this, you put yourself in the position of a customer: you now truly find out what they want to know and what interests them in certain topics that sometimes are relevant to your company too. Sometimes this might even go as far as your name being mentioned.
The biggest forum on the internet is Reddit. This website calls itself the frontpage of the internet and has every right to do so. Reddit consists of many different so-called subreddits: places designed to discuss one certain topic. People come here to find and share information, but also for joy, as people like to share funny content as well.
How to use a forum as a company?
When you find a forum that often discusses hot topics in your branch, it can be very useful to start making use of this forum too. People will see you as an expert, so when someone has a question, they will take your answer for the truth. This isn’t only helpful for them, but also for you, as you create a better name for yourself by simply answering questions. By actively using forums, you’re also the first to see what problems are hot in your branch, so that you can prepare yourself, as your customers are likely to ask these questions to you as well.
Dark web forums
So far, we’ve only talked about forums on the internet, but this isn’t the only place where you can find forums. The dark web is also filled with them, but these are often a lot less positive for your company. We suggest using this in a slightly different way: you don’t want to blend in with the users of the dark web, but you can use it to be the first to know about dangerous activities playing in your branch. Of course, you don’t have to do this yourself: an expert can do your dark web monitoring for you. This expert gives you monthly reports of what happens on the dark web in relevance to your company, so you won’t have to do this yourself.
Are you looking for an expert to do this dark web monitoring for you, then we suggest taking a look at the website of Onsist. Here you find tons of information about cyber security, which the dark web of course is a big part of. Meet them immediately!